IN10T Insights

1609, 2020

World AgriTech South America: Accelerating Market Adoption of Biological Products for Tropical Agriculture

September 16th, 2020|

IN10T CEO Randy Barker led a distinguished panel during the World AgriTech South America Summit to discuss the impact of Biologicals in tropical environments. The discussion covered multiple aspects of Biological products including fertilizer applications, use as inoculants, and sustainability implications. If you want to learn more about the future of Biologicals in tropical areas, check out the rest of the interview and reach out today! Click here to watch the video!

1509, 2020

A Coach Reflects on the IN10T Team

September 15th, 2020|

A Coach Reflects on The IN10T Team By Alex Thompson, Director of Finance and Business Operations Before I joined IN10T, before I earned my MBA, before I taught high school math, before I was the head boys basketball coach for the Starkville Christian Cougars, I played point guard for the Covenant Christian School Eagles. I love playing basketball - the constant movement up and down the court, the speed and agility of my teammates to change up plays, the adrenaline rush that comes with pushing toward a goal together … and winning! It’s been several years since I’ve coached or played, but last harvest it felt like I was back on the court again. Only this time it was with my IN10T teammates. And our endgame was helping our FarmerTrials Network  participants wrap up data collection for the 2019 season. Due to excess moisture all growing season, challenging ...

209, 2020

The Easy Button Drives Adoption

September 2nd, 2020|

The Easy Button Drives Adoption By Sarah Pierce, IN10T VP Commercial Services  Have you ever thought to take the time to ride along in the buddy seat as a farmer tries out your product? The experience provides quite a bit of insight into what it takes for producers to implement your products or technologies. In other words, it’s a great opportunity to understand their Customer Effort Score. Customer Effort Score, or CES is a term applied to a single-item metric that measures how much time, energy or effort a customer has to exert to effectively implement your product or utilize your technology, get an issue resolved, a request filled, a product purchased/returned or a question answered.  Quite often in agriculture, we’re so focused on the yield benefits or product performance that we overlook the fact that farmers, like all business owners, are busy. Efficiencies matter. There simply aren’t ...

1908, 2020

Free Product Trials Don’t Work: Top 3 Learnings from IN10T

August 19th, 2020|

The IN10T Business Has Been Built Upon the Premise of Solving for These Challenges By Kevin Heikes, COO IN10T In today’s world, large parts of agriculture product testing, data collection, and product development decisions come from offering prospective customers free product trials. These trials often promise participants access to the latest in products, with no cost or action required outside of using the product itself. Sounds like a win-win situation for the company and the farmer, right? Unfortunately, we rarely see this approach deliver the desired results of driving product adoption. We’d like to share with you the challenges we see with the existing free demo trial experience, and how at IN10T, we have effectively solved for these to drive successful product adoption. Here are 3 primary challenges the typical product demo program faces: 1. Free Product  = Low Value One of the main struggles with running a ...

308, 2020

Biologicals 101 | Ground, Truth

August 3rd, 2020|

In our final episode on biologicals, CEO Randy Barker speaks with Pivot Bio Vice-President of Product Development Ernie Sanders. Throughout their discussion Ernie shows how modern advances in technology such as sequencing have greatly expanded the capabilities of biologicals in the field. Ernie indicates that sustainability and profitability do not have to be separate considerations, but can be connected through the advent of new agricultural options. IN10T has experience working with biological trials and is proud of our partnership with Pivot Bio. Learn more about our expertise in this area. Contact us today! | 888-848-6372

2407, 2020

Biologicals 101 | A Farmer’s Perspective

July 24th, 2020|

Hear from IN10T CEO Randy Barker and Iowa farmer Sean Blomgren as they discuss the on farm impacts of biologicals. The discussion goes into detail on why Sean believes not only in biologicals, but also sustainable methods on his farm. Sean sees three major impact areas. Plant growth, sustainability, and potential interest from stakeholders. IN10T is excited not only about our partnership with Sean, but also how biologicals will continue to reshape the agriculture industry. Learn more about our expertise in this area. Contact us today! | 888-848-6372

1607, 2020

An Agronomist’s Perspective

July 16th, 2020|

Read Our Full Newsletter On Our 2020 Disease Management Advice When you visit as many fields as IN10T’s agronomy team does spanning across the US looking at several different product treatments, the data collection process can be complex. Having such a great team supporting me while I am on the road is a big help, but the technology we use is also critical to accurate data collection. I am informed of the field before ever leaving the house through our estimation of growth stages, visualization of planting data and treatment areas, and being able to direct myself to the exact field location. IN10T's Technology While in the field, IN10T’s technology allows me to be confident that I am collecting data in the right treatment area. The ability to see my location relative to the treatment area on my smart phone at all times has been a huge asset ...

2506, 2020

Update from the Field June 2020 + App and Technology Integration

June 25th, 2020|

Technology is a critical portion of the IN10T process, and Covid19 has increased the need for new solutions. In response, IN10T has developed an app for agronomy use that allows us to social distance and collect data more effectively while in the field. Check out the video below to learn more about our process in the field.

1506, 2020

Ag Technology Highlight: Free Tools Available

June 15th, 2020|

Agronomy and AgTech digital tools are extremely helpful but can come at a cost. In order to test or experience these tools, it usually happens in two forms: you either pony up the cash with the hope it is the solution they promised you or sign-up for a 7-day free trial. Neither of these options are very attractive, and they either become an expensive trial if you buy it for a year and decide it does not fit your needs, alternatively, the 7-day trial is simply not enough time to experience and evaluate a sophisticated tool. Here are a few free tools that can be taken advantage of that don’t have the limitations shared above: BASF Field Manager – A digital approach to grow your crops and identifying risks early on. Farmwave – Web app that identifies plant diseases, weeds, and kernel counting using AI. EOS – ...

1006, 2020

What’s New in the Herbicide Space for 2020?

June 10th, 2020|

Numerous new premixtures dominate the herbicide market for corn and soybeans in 2020. These are all new mixtures of existing active ingredients already registered for corn or soybeans. Most of the new products contain at least one active ingredient offering residual control. As in the past decade or so, control of glyphosate resistant Palmer amaranth and common waterhemp drive trait selection and weed management systems. Valent Valent received registration this spring for Perpetuo®, a premix product combining the residual prowess of pyroxasulfone (Group 15 herbicide) with the burndown properties of flumiclorac (Group 14 herbicide). Valent promotes the use of Perpetuo as a post-applied product with enough residual to ensure excellent weed control up to canopy closure. Perpetuo is labeled for both corn and soy.  Corteva  Corteva’s Enlist E3® soybean varieties are widely available for the 2020 season. Enlist soybeans tolerate pre- and post-applications of Corteva’s proprietary low ...

2005, 2020

Listen to IN10T Podcasts

May 20th, 2020|

Listen in as members of the IN10T Team share the FarmerTrials process, talk about our goals for the company, and discuss the future of agtech adoption. Future of Agriculture Tim Hammerich spoke with IN10T COO Kevin Heikes about not only his experiences in the agriculture industry, but also the founding of IN10T. Kevin described the purpose and values behind the IN10T program and how FarmerTrials supports farmers in their pursuit of better products.  Dan Poston from Pivot Bio, Iowa Farmer Sean Blomgren, and IN10T Sr. Precision Agronomy Lead Kyle Morrow sit down with AgGrad to discuss the trial process. IN10T CEO Randy Barker, North Dakota Farmer Chad Rubbelke, and Compass Minerals National Agronomy Coordinator John Grandin discuss customer adoption. This conversation covers the FarmerTrials journey, from the farmer view on field trials to how companies use the ...

1404, 2020

Farmer Testimonials

April 14th, 2020|

Being a part of the FarmerTrials Network can provide incredible opportunity, including the chance to grow your understanding of innovative farm products. These farmers have all participated in one or more of our trial offerings, and were able to gain benefits such as field reports, an understanding of the products they were using on their crops, and the chance to interact with representatives from the companies who partnered with IN10T on trials. Do you want to participate in trials and get paid for it? Then go to our home page at and select the sign up button to learn more. Bryan Tomm Justin Ogle Brett Huber Mitchell Hora

Load More Posts