As we embark on the fifth planting season in 2021, Randy Barker shares how collaborating with farmers has allowed IN10T to build a platform foundational in the future of ag.
IN10T INvision Platform integrates key agronomic data for ag product trial and demo experience programs, offering clients a competitive advantage
International expansion for IN10T offers value and efficiency for farmer, company clients By Pat Comte, VP Canada I recently came across the movie Moneyball one snowy Sunday evening while at home near Winnipeg, MB, Canada. If you haven’t seen it, the movie highlights a great real-life baseball story involving the Oakland Athletics competing with a limited budget. Watching it this time, I found that its message resonated with me more than ever as I embark on a new career with IN10T. Like many ag companies, Oakland’s General Manager Billy Beane had to make key decisions with limited resources to succeed in a competitive environment. In his case, Beane was trying to launch a high-performing product on the field for his paying customers. Instead of going back to the well and doing the same thing that’s been done by every MLB team year after year, he decided to differentiate his efforts and instead allocated his resources to invest in analytics and people with ...
Keep a pulse on what's happening across the farming community this harvest season. Read through this week's social index to get a more in depth analysis of the key takeaways!
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CropX Soil Moisture Probes Cassie & Jake Misch are a dynamic team. The husband and wife duo work in northern Indiana, Cassie focusing on agronomy and CropX advising, and Jake focused on their farm. As part of both of their work, they get the opportunity to use, review, and understand new technologies that are being employed on the field. One such technology that has quickly risen to prominent use in their area is the CropX Soil Moisture probe. The need first became obvious about 5 years ago when Cassie noticed that farmers didn’t have access to accurate decision making services to help them understand their irrigation practices. In fact, there was a general lack of access to irrigation data at all. In response, Cassie went through training and became an advisor for her area under her broader Platinum Ag agronomy services company. For his part, Jake began including the soil moisture probe sensors into their farm operation when he installed his first pivot, about a year after Cassie ...
Empowering through Technology By Mike Hartquist, VP of Technology How many times have you heard this statement around your business "If we just had this new technology (software) it would solve our problems”? If only it was that easy! For most businesses, technology is not the product or service being sold and should really be considered an 'enabler' to the business (and their clients). Accelerating Adoption of new and innovative ag solutions is what we at IN10T specialize in; and our technology platform is the lynchpin to Empowering our clients and farmer partners. Notice the absence of the words software, system, or tool - rather a technology Platform that enables our business, clients, and partners to understand and make informed decisions regarding the effectiveness and use of these products. We are very IN10Tional with our technology strategy and roadmap - here is what we value: Visibility Giving clients and farmers access to not only the data, but the process real-time ...
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A Coach Reflects on The IN10T Team By Alex Thompson, Director of Finance and Business Operations Before I joined IN10T, before I earned my MBA, before I taught high school math, before I was the head boys basketball coach for the Starkville Christian Cougars, I played point guard for the Covenant Christian School Eagles. I love playing basketball - the constant movement up and down the court, the speed and agility of my teammates to change up plays, the adrenaline rush that comes with pushing toward a goal together … and winning! It’s been several years since I’ve coached or played, but last harvest it felt like I was back on the court again. Only this time it was with my IN10T teammates. And our endgame was helping our FarmerTrials Network participants wrap up data collection for the 2019 season. Due to excess moisture all growing season, challenging would be a gentle way to describe Harvest 2019. When brief windows opened and our farmers could actually get into ...