IN10T is an independent, farmer-centric, data driven company focused on partnering with farmers to test and learn the benefits of innovative agricultural products and solutions.
IN10T helps innovative clients accelerate the time from scientific discovery to successful farmer adoption by leveraging farmer feedback, data and technology.
OUR SOLUTIONS
We help clients unlock growth by focusing on four key solution areas:
PRODUCT PERFORMANCE
FARMER EXPERIENCE
GO-TO-MARKET STRATEGY
DIGITALLY POWERED
PRODUCT PERFORMANCE
Through the IN10T FarmerTrials network, clients can tap into a network of over 1,500 passionate, future-focused farmers who desire to test and learn about cutting edge technologies and solutions. This valuable network accelerates the product development process by getting it in the hands of their target customers in real-world scenarios earlier in the product lifecycle.
Our services include:
- Establishing trial protocols
- Selection of farmers to fit protocol needs
- Product shipment and logistics
- Trial oversight and support
- Product training, service and support
- Data cleaning and management
- Analyzing and reporting machine data
In addition to the IN10T operations team, these in field activities are supported by our regional AgTech Leads that have local agronomy knowledge and understand local markets, products and farmers. IN10T AgTech Leads are thought leaders in testing, evaluating and adopting new technologies and solutions. They are tech and data enthusiasts who engage and support local farmers in implementing protocols and obtaining raw data files for performance analysis.
FARMER EXPERIENCE
Product performance alone won’t get you where you need to go. That’s why our farmer experience work always starts with a human perspective. Clients have the opportunity to “walk in the shoes” of their farmer customers to understand their specific challenges, points of friction and key moments of truth. These insights, combined with our technology platform and product performance knowledge enable us to deliver a strategic growth plan that is actionable and differentiated.
Our services include:
- Customer journey mapping
- Brand relationships
- Attitudes and product usage
- End-to-end experience strategy
- Motivation keys/jobs-to-be-done
GO-TO-MARKET STRATEGY
Innovating a new product or technology is only the tip of the iceberg. The real challenge comes in having the ability to execute and bring amazing things to farmers in a sustainable and scalable way. Analyzing business challenges from every angle, we work with you to provide strategic, commercial and operational advice to realize your ambition faster whatever your size or stage in the growth process.
Our services include:
- Strategic planning and roadmap
- Channel distribution
- Service design and customer success
- Sales enablement
- Brand marketing, social strategy and multi-media plans
- Business strategy and business model evaluation
- Strategic pricing and portfolio evaluation
DIGITALLY POWERED
At IN10T, we believe that by being digitally-powered we can accelerate growth by implementing new and better ways of working. Regardless of product or service, we are always thinking ahead about how we can capture and analyze the data to generate informative, data-driven decisions. Whether we’re collecting GIS data, building out custom platform offerings or CRM integrations, we can effect change and enhance the value delivered to your workforce, customers and stakeholders.
Our services include:
- IN10T platform
- Custom portals
- Applications
- CRM integration
- Data cleaning and analytics
- Modeling
THE IN10T FARMERTRIALS NETWORK
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